Headway Solutions Brand Identity

The brief

The primary objective of this project is to create a modern and effective logo mark for Headway Solutions, a company focused on establishing trade partnerships between Europe and Asia. It should attract potential business partners and provide a platform for seamless communication and collaboration.

Solution

Headway Solutions is positioned as a trusted intermediary between East and West, offering a reliable, transparent, and experienced approach to international trade.

We developed a logo mark that highlights the company’s role as a bridge between regions.
The logo is designed to visually represent a bridge, symbolizing the company’s role in connecting businesses from East and West.

The final design features bold, minimal geometric elements that convey professionalism, trust, and simplicity.
The color scheme is shades of Blue for trust and stability, also it brings in timeless and sophisticated appearance.
Alongside the logo, we have developed a slogan, that communicates trust, reliability, and global reach: “Your bridge between East and West”.